Butterfly Theatre was created in 2013 to allow opportunities for artists to perform in suitably sourced non-traditional and site-specific spaces.
Recognising the commercial benefits that theatrical performances and audiences can bring to local venues, Butterfly Theatre’s brief is to:
• Co-create theatre in a collaborative model, linking venues and artists
• Provide a business model that recognises and rewards the input of the performers
• Align business practice and theatre production within a dynamic systems approach that recognises the Butterfly Effect – initial small changes in practice can have widening impacts on outcomes for all.
• Focus on one-off projects – modelling on life cycle of a butterfly – cocoon – butterfly – flight